After months of whispers and rumors going around the marketing world, Google made it official. Starting in July 2024, Google Ads has begun rolling out a new payment method for some ad accounts (at this time, it remains to be seen if this is for ALL ad accounts or only a select few). Those who…
Generating quality real estate leads is crucial for success in Ontario’s competitive real estate market. Whether you’re an established agent or new to the field, effective lead-generation strategies can significantly impact your business growth. From leveraging digital platforms to harnessing local networking opportunities, mastering these techniques can elevate your ability to connect with prospective clients…
If you are part of a Facebook Group, you probably realize how great they can be for connecting with people, sharing ideas, and conversing. Maybe you are in a group for masterminding with real estate agents or a 90s band fan club. What you may not have considered, however, is creating a group for…
Staying ahead in real estate often means optimizing efficiency at every turn. One critical area where this efficiency can make a significant difference is in follow-up processes. Automated workflows have emerged as major gameplay, streamlining and enhancing how businesses connect with prospects and nurture relationships. From timely responses to personalized interactions, the importance of…
When it comes to online promotion, choosing the right platforms and methods to effectively promote your real estate business can be overwhelming. Developing a digital marketing strategy is crucial for targeting your audience and achieving your business objectives. In this article, we’ll explore the essentials of a robust real estate digital marketing strategy, guiding you…
Standing out from the competition, making a name for yourself, and staying connected with potential clients is key in the real estate business. Remarketing offers a powerful solution to this challenge by allowing you to re-engage visitors who have already shown an interest in your particular services. This targeted approach not only enhances brand awareness…
You’ve already got a Google Business Profile—the powerhouse platform offering unparalleled visibility and engagement opportunities—but are you using it to the full extent? Harnessing its full potential is more than just occasional updates, it demands a strategic approach tailored specifically to your readers. Read on to learn how you can optimize your posting for the…
Generating fresh and engaging ideas for your online content can be quite overwhelming. Whether you’re a seasoned content creator or just dipping your toes into the world of real estate marketing, the process of brainstorming content ideas can be both exhilarating and intimidating. It’s not uncommon to find yourself caught between the flurry of too…
Your real estate website is the digital face of your business, a platform meticulously curated to underscore your expertise and the tangible benefits you offer to prospective clients. To make the most out of your website, ensure that your online presence exudes a sense of professionalism and credibility by showcasing your past achievements, client testimonials,…
Buying and selling homes is often marked by a lengthy cycle. Prospective clients may not be ready to make a move immediately, but savvy real estate professionals recognize that such leads shouldn’t be dismissed or overlooked. The key lies in understanding the value of relationship-building during this extended timeline! In an industry where timing is…