By Phil
Jun. 28. 2023

Apple Business Connect for Real Estate

Are you a real estate agent looking to make the most of your online presence? If so, this guide is just what you need. Apple Business Connect is one of the easiest ways to make your business stand out and allow you to interact and engage with potential clients. With the right strategies, leveraging Apple’s newest and most innovative business solutions can help your business turn heads, draw in new customers and help you to close more deals.

This article will provide an overview of how to use Apple Business Connect for real estate agents, including tips on setting up accounts, managing contacts, tracking leads, and more. By following these steps, you’ll be able to take advantage of all that Apple has to offer in order to increase leads and build up your brand as a real estate agent. So let’s get started!

What is Apple Business Connect?

In short, Apple Business Connect (ABC) is an incredibly resourceful tool to help businesses display their information through various apps including Apple Maps, Messages, Wallet, and Siri. Real estate agents can utilize this resource to put their name out in the digital world. It makes it easier for past clients to leave glowing reviews and potential new clients to discover your services.

With features like these, Apple Business Connect can aid real estate agents and brokers to stay connected, informed, and organized. It’s a great tool to help agents work smartly and efficiently.

Why Real Estate Agents Love ABC

This new and innovative program can assist any business with its customer service and sales. Real estate agents in particular can benefit from using ABC as it allows them to provide fast and reliable service to their clients from their mobile devices.

With this powerful tool, agents can send property listings and schedule home tours through iMessage, making the process more convenient and accessible for their clients. Agents can also use ABC to manage their appointments, send reminders, and track important information about their clients.

The app also offers a great way to coordinate with other agents or brokers, making it easy to share information about available properties and upcoming events. With all these features at their disposal, it’s no surprise that real estate agents rely on Apple Business Connect to help them stay connected and organized while on the go.

Apple Business Connect for Real Estate

Setting Up ABC

To utilize this helpful tool, take a look at these simple steps to get the process started:

Sign in With Your Apple ID

First things first, you’re going to need an Apple ID to sign up. If you don’t already have one, you’re going to start by creating an account. Once that’s all set up, you’ll be able to begin the process of setting up Apple Business Connect.

Head to the website and select what type of business you’re registering (small, enterprise, or third-party partner). From here you can add more details about your business.

Add Business Listing On Apple Maps

Each business is going to need to add and verify their location. Use the website’s search bar to find your location on Apple Maps. If your company has more than one location, just enter one and you can always add more later.

To confirm your address, you’ll ensure that the following details are correct:

  • Country/Region
  • Street
  • Unit, Suite, etc.
  • City
  • State
  • Zip Code

This will allow customers to head straight to your door, should they need to visit you in person.

Select Your Hours

This is fairly straightforward; simply enter your availability so that those searching your business will know the ideal time to connect with you.

Add Your Company Details

You’ll be prompted to add any necessary details about your business. This includes adding Additional Categories to your business type. For example, if your Primary Category is Real Estate, you can add an Additional Category of Luxury Real Estate, if that’s something in which you specialize.

Get Verified

To be officially verified, you’ll need to confirm all this information with Apple Business Connect. You can do this either with a phone call or apply for a Document Review. A phone call is usually the preferred method, as it’s instant. The Document Review is done by submitting a lease, insurance, policy, utility bill, any official document that verifies your location, and may take up to 5 days. Some real estate agents have been able to upload their real estate license in order to gain verification as well.

Add Additional Information

After you’ve been verified, you can input any additional information that you want your clients to have access to. This can include:

  • Payment options
  • Accessibility features
  • Parking information
  • Reservation types (appointment only, walk-ins, etc.)
  • Links to contact or connect
  • Photos

Roles and Team Members

Networking and connecting with fellow real estate agents is an integral part of success in the real estate world. Apple Business Connect makes it easier than ever to do so.

ABC allows you to add roles and team members so that all of the people in your business can be properly identified on the platform. This enables a real estate agent to share files, contacts, and calendar events securely with team members, ensuring that everyone is working efficiently and collaboratively towards the same goal. Apple Business Connect also offers a central dashboard that can help real estate agents manage their teams and easily allocate tasks.

More Ways to Engage

ABC is a great opportunity for local businesses to get involved and engage with Apple Maps users. There are so many exciting new features that allow a company to become more interactive and offer friendly and welcoming services to its clientele.

Take a look at some of the innovative ways to reach out to your prospective clients:

Place Cards

Place Cards are the best way to show off your business. As a real estate agent, you can utilize Place Cards by uploading images of your listings and engaging with potential buyers. This is a great way to showcase just what you can offer and bring in more clients.

When a potential client views your Place Card, here’s what they may see:

  • Location info, picture, and logo
  • Business name and type
  • Your website
  • Call to action
  • Special offers and events
  • Photos
  • Additional info
  • Business status

Showcases: Special Offers and Events

This is the newest feature that Apple Business Connect has added to the program. Showcases are ways for a business to promote special offers or highlight upcoming events (ie. open houses). Users can click on exclusive promotions, a call-to-action, or check out any special events related to your business.

When you update a Showcase, it will remain active for 30 days. Changing up your Showcases is a great way to keep clients interested and involved in your business—it’s that little nudge they need to be reminded that you’re there for them.

Apple Business Connect for Real Estate

Click-Worthy Actions

Click-Worthy Actions allow businesses to prompt users with a call to action. This is the perfect way to give your clients the opportunity to take action right away—with just one click! Whether you’re promoting a new listing or simply asking them to leave a review (which is super important for agents!), this tool provides an easy and streamlined way to reach out.

Click-Worthy Actions can include the following interactions:

  • Contact now (call, email, etc.)
  • Get directions to your location
  • Website links
  • Share
  • Add to favourites
  • Recommend


Keeping track of your client data is just as important as providing them with quality services. ABC Insights can help you gain invaluable insight into your clients and their behaviour. It provides detailed analytics related to the performance of your business, such as:

  • Number of clicks
  • Average response time for queries
  • Business ratings

By utilizing this data, you can determine the best ways to reach out to your clients and how to offer them the services they need.

Apple Business Connect is a great way for local businesses to tap into Apple’s massive user base and get more exposure. With so many features available, there are boundless opportunities for you to connect with potential customers. All it takes is a few clicks to get started—are you ready to take your real estate business to the next level?

With ABC, you can stay on top of all your devices, streamline the setup process, and engage with customers in exciting new ways. Start using Apple Business Connect today and give your business the edge it needs!