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Local Citations are an important part of any comprehensive marketing plan, and while that sounds great, you may be asking yourself, “what is a local citation?” or, more importantly, “what do they mean to me?”. What is a Local Citation? Simply, a citation is any online mentioning of your business name, address and phone number, or more commonly referred to, NAP. More than that, a citation is an essential and integral part of SEO ranking and one of the leading factors for search engines determining the relevancy of your website for local search results.  Where can Local Citations be found?

Online advertising is a great way to generate a substantial amount of leads for your real estate business. Whether it be through a Pay-Per-Click approach or other forms of digital advertising and marketing, a well-formulated campaign can produce a steady flow of leads - but, at the end of the day, a lead is just a lead! That is until [enter your name here], agent extraordinaire, comes along and converts that lead into a sale. Sounds simple, right? Well, believe it or not, this is where many agents struggle, unsure of how to effectively take that lead, or in some

When you are running any online lead generation and have the Facebook login option enabled in your lead capture, you are bound to run into leads who do not fill in their phone number. Some of you may have a system for dealing with these leads, while others don't know where to start. There is good news, I (or more accurately, Al Lewis) is here to help! In this video, Al goes through his exact process of gettiing his leads, who don't put in their number, to come back to his website and fill in the rest of their information. With this