Local Citations are an important part of any comprehensive marketing plan, and while that sounds great, you may be asking yourself, “what is a local citation?” or, more importantly, “what do they mean to me?”. What is a Local Citation? Simply, a citation is any online mentioning of your business name, address and phone number, or more commonly referred to, NAP. More than that, a citation is an essential and integral part of SEO ranking and one of the leading factors for search engines determining the relevancy of your website for local search results. Where can Local Citations be found?