FEATURED CASE STUDIES

Insights for smarter real estate marketing

Practical strategies, proven tactics, and clear guidance to help real estate agents grow with confidence.

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asteriskmarketingteam
May 16, 2023

What Is E-E-A-T in SEO, and Why Does It Matter To You (and Google)?

Search engine optimization (SEO) is an important part of any digital marketing strategy. It involves making sure that your website and content are optimized for search engines so that they appear higher in the rankings when people search for relevant terms. This is incredibly important in the real estate world, as higher traffic to your […]

Dev Team
April 28, 2023

A Real Estate Agent’s Guide To Apple Business Connect

Are you a real estate agent looking to make the most of your online presence? If so, this guide is just what you need. Apple Business Connect is one of the easiest ways to make your business stand out and allow you to interact and engage with potential clients. With the right strategies, leveraging Apple’s […]

Dev Team
April 19, 2023

What Is Evergreen Content? 10 Tips To Make Your Real Estate Blog Shine

In today’s constantly evolving online landscape, creating content that stands the test of time is essential. And that’s where evergreen content comes in. Unlike trendy or time-sensitive pieces, evergreen content remains relevant and valuable to readers over long periods, driving traffic generation and SEO success. In this article, we’ll delve into what evergreen content is, […]

Dev Team
February 28, 2023

Top 5 Things To Focus On For Local SEO As A Real Estate Agent

Any business can gain an advantage by mastering local SEO to drive more business, and that’s certainly the case for real estate professionals as well. From research to outreach, local SEO helps you to optimize your website, increase visibility in search listings, and build relationships with clients and potential customers within your geographical area. With […]

Dev Team
January 30, 2023

Real Estate Marketing Trends For 2023

It’s no secret that the real estate industry is always changing and evolving. What worked five years ago might not be as effective today, which is why it’s important to stay up-to-date on the latest marketing trends. If you’re a real estate agent or broker looking to stay ahead of the curve, then you’ll want […]

Dev Team
January 19, 2023

Quick and Easy Ways to Improve Online Marketing as a Realtor

Are you a realtor looking to boost your online marketing efforts? Want to know easy ways of sprucing up your website, and connecting with potential customers on social media? You have come to the right place! Forget dragging yourself through complicated tutorials – these methods are time-efficient and straightforward, making them perfect for even tech […]

Dev Team
November 30, 2022

Retargeting for Real Estate Agents and How It Can Help You Sell More Homes!

Are you looking for a way to sell more real estate? If so, you should use retargeting as part of your marketing strategy. Retargeting can increase your brand awareness & generate more leads by reaching people who have already shown interest in your website. By targeting these individuals specifically, you can increase your chances of […]

Dev Team
November 30, 2022

Animated GIFs: Why You Should Be Using Them In Your Google Business Profile

In the world of online business, it pays to be ahead of the curve. And one of the latest trends is using GIFs in business profiles. That’s right–those little moving images that were once relegated to emails and texting are now being used by savvy businesses to promote their brand. If you’re not using animated […]

Dev Team
November 7, 2022

Accomplish Your Marketing Goals With These Thanksgiving Real Estate Marketing Ideas

Marketing around the holiday can be tricky, and it’s hard to think of new ideas with the thoughts of turkey floating around in your head. Lucky for you, we have some fantastic ideas for marketing during thanksgiving that will get your customers running to your page after they have had their feast. Have a look […]

Dev Team
October 27, 2022

Instagram Optimization for Real Estate Agents: 5 Tips to Make Your Instagram Account Stand Out!

If you’re a real estate agent and you want to optimize your Instagram account so it stands out, then you have come to the right place! This blog article will outline 5 Instagram bio ideas for real estate agents to help you ensure your Instagram account is capturing eyes and attracting potential leads. Instagram started […]

Dev Team
October 13, 2022

5 Benefits of Posting on Your Google Business Profile as a Realtor

Can real estate agents have a Google Business profile? Yes! A Google Business profile is a free listing that appears when someone searches for your business on Google. This profile includes your business name, location, hours, phone number, website, and photos. For many reasons, realtors need to utilize a Google Business profile.  While it may […]

Dev Team
October 11, 2022

7 Ways to Improve Your Google Business Profile [Realtor Edition]

Google Business plays a critical role in the online presence of your business. Especially as a realtor, it’s essential to have an optimized profile to draw the attention of your potential clients. As a realtor, optimizing your Google Business Profile is one of the best ways to improve your online visibility. When potential clients search […]

Dev Team
June 10, 2022

65 Social Media Posts Ideas For Real Estate Agents

If you’re a real estate agent, you know that staying active on social media is key to success. But sometimes it can be tough to come up with fresh content ideas. That’s why we’ve put together this list of 65 social media posts ideas for real estate agents. Get creative and get posting! Table of […]

Dev Team
May 9, 2022

Meet The Asterisk Team: Vanessa Iles

Asterisk Marketing is made up of a team of digital marketing specialists whose passion is serving their clients. In today’s post, we are featuring our awesome account manager, Vanessa Iles. What is your position at Asterisk Marketing? Account Manager What does your day-to-day look like? Well, no two days are normally alike! But I mostly […]

Dev Team
May 9, 2022

Case Study: 10 Deals In 4 Months From PPC Leads!

We love hearing success stories from our clients. Helping real estate agents grow their business is why we do what we do. Recently, we had a client reach out to us with the below email: Your team has my Google Adwords dialled in! So far, we have 10 transactions this quarter all from Adwords totalling […]