Real Estate Pay
Per Click (PPC)
A way to reach customers when they are actively searching for a home, utilizing your website to generate more leads and sales.
4.9 rating from 100+ reviews
Key benefits
Predictable leads from people ready to take action
Attract buyers and sellers who are actively searching for real estate — and turn search intent into consistent opportunities.
Consistent leads
Generate a steady stream of buyer and seller leads you can rely on week after week.
High-intent traffic
Reach people who are actively searching for real estate services in your market.
Predictable deal flow
Stop worrying about where your next deal is coming from with a reliable pipeline.
Proven PPC expertise
Trusted by thousands of agents to close more deals through performance-driven PPC.
How it works
How do Search Ads work?
With Google & Bing Search Ads, you can advertise your website when someone types in a particular phrase like “Anthem Country Club”. Once they land on your website and find a home that they are interested in, they will be asked to create an account giving you their name, email address & phone number. This now becomes a lead you can call, text & email.
FAQ
Frequently
asked questions
If you don’t see your question here, reach out — we’re happy to help.
How does your PPC service work?
We build and manage targeted Google & Microsoft Ads campaigns designed to generate buyer and seller leads in your market. This includes keyword research, ad creation, landing page alignment, and ongoing optimization to improve performance over time.
What kind of budget do I need to get started?
Most clients invest $1,500–$5,000+ per month in ad spend to stay competitive. Higher budgets allow for more data, faster optimization, and more consistent lead flow.
Will I own my campaigns and data?
Yes, you maintain full ownership of your ad account and data. We believe in full transparency and long-term partnerships, not locking clients into platforms they don’t control.
Do I need a specific website or CRM?
You’ll need a website capable of converting traffic into leads, such as an IDX site. We work with many platforms and can guide you on what performs best if you’re unsure.
How soon can we see momentum?
Campaigns can start generating leads within days of going live. That said, performance typically improves over the first 30–60 days as we gather data and optimize.
How are you different than other PPC companies?
We focus exclusively on real estate, so every strategy is built from real industry data and experience, not guesswork. You get full transparency into performance, a true partnership with fast communication, and ongoing optimization to ensure your campaigns improve month after month.
CLIENT STORIES
What our clients say
See how real estate teams across North America are generating more qualified leads and building stronger brands with our tailored strategies.
CASE STUDIES
Marketing campaigns that actually move the needle
Explore how real estate teams partner with Asterisk to turn clear strategy into consistent, measurable growth.
Start Growing With Asterisk Marketing Today
Take the first step in taking your real estate business to the next level.