Take your business to the next level!
Take your real estate business to the next level with marketing tips straight to your inbox!
05-01-2021
You may have heard of Google’s newest search offering, Local Service Ads, or like most busy realtors, you are spending your time dealing with clients and closing deals, having left the advertising to the professionals. Google Local Service Ads for realtors, gives you the opportunity to have your ads placed higher in the search engine results - even above PPC - giving you the opportunity to be more competitive with larger companies. Google Local Service Ads can be a great addition to your advertising portfolio, offering direct connection with prospective clients in a pay per lead format. What is Google
Continue Reading
09-05-2022
We love hearing success stories from our clients. Helping real estate agents grow their business is why we do what we do. Recently, we had a client reach out to us with the below email: Your team has my Google Adwords dialled in! So far, we have 10 transactions this quarter all from Adwords totalling $7.5 million in sales, $180K gross commission and $86K net this quarter. We have another 20-30 very active prospects and we are well-positioned to take advantage of the market as soon as we see inventory rise and prices stabilize. For obvious reasons, we were thrilled
Continue Reading
14-10-2021
There are hundreds, maybe even thousands, of different lead generation tactics that can be used daily to improve a database, the number of clients, company visibility and ultimately the revenue of any given business. How you generate leads all depends on personal preferences and what does and does not work for you, your location, and your industry. For real estate it can be anything from the new age modern sourced PPC or SEO methods or the old fashion styles of cold calling and door knocking. You may also get a number of leads from websites such as Realtor.com or Zillow!
Continue Reading
31-10-2023
PPC (Pay-Per-Click) advertising is a powerful tool in the digital marketing arsenal, capable of driving targeted traffic to your website in a cost-effective manner. But is it the right strategy for every business, particularly for realtors? This article will ask and answer 9 vital questions to help you determine if PPC is the right digital marketing strategy for your real estate business. As we delve into what PPC is and why it’s important for realtors, we'll help you make an informed decision about whether to incorporate PPC into your marketing mix. PPC Real Estate Marketing: 9 Questions to Ask Yourself
Continue Reading
31-10-2023
Google has recently released a new update, as of October 2023, which allows businesses to provide links to their social media pages for easy access, right on their Google Business Profile. This process is very simple to add and allows you to share quick links to Facebook, Instagram, YouTube, LinkedIn, X (formerly known as Twitter), Pinterest and TikTok. Adding these social media profiles to your Google Business Profile can help enhance your online presence and make it easier for customers to connect with your business across various platforms. Here's a simple step-by-step guide on how to add your social media
Continue Reading
02-10-2023
Online visibility is paramount for any business, and the real estate industry is no exception. SEO marketing for realtors is no longer a luxury, but a necessity. The online marketplace is crowded and standing out requires more than just having a website. This is where Search Engine Optimization (SEO) comes into play. SEO, a fundamental component of digital marketing, is a technique used to improve a website's ranking on search engines, primarily Google. It's a strategic tool that, when used effectively, can catapult a realtor's online presence to new heights, drawing in potential clients and driving sales. Discover valuable insight
Continue Reading
24-08-2023
If there's one thing the online world is aware of, it's that Content is King. Effectively utilizing your blog posts can be the key to unlocking your site's potential, whether you're trying to increase web traffic, boost SEO, or establish your brand as an authority in your field. This article will guide you on how to maximize the power of your content and extract the most value from each blog post. We'll explore strategies for creating engaging content, optimizing for search engines, promoting sharing, and inspiring audience interaction. Let's dive in to get the most out of your blogging
Continue Reading
11-10-2022
Google Business plays a critical role in the online presence of your business. Especially as a realtor, it’s essential to have an optimized profile to draw the attention of your potential clients. As a realtor, optimizing your Google Business Profile is one of the best ways to improve your online visibility. When potential clients search for real estate services on Google, your business will appear in the search results if it has a strong profile. Here are some tips for improving your profile. Why do you need to optimize your Google Business listing? A Google Business listing makes it easier
Continue Reading
30-11-2022
Are you looking for a way to sell more real estate? If so, you should use retargeting as part of your marketing strategy. Retargeting can increase your brand awareness & generate more leads by reaching people who have already shown interest in your website. By targeting these individuals specifically, you can increase your chances of converting them into clients. Want to learn more? Keep reading! We’ll cover questions such as “what is retargeting?” and “how to make use of retargeting for real estate agents?” What is Retargeting and How Does it Work? Have you ever noticed that you see ads
Continue Reading
26-06-2023
As a real estate agent, it's important to have an online presence that stands out from the competition. Google Reviews are one of the best ways to do this, as they can help you build trust with potential customers and increase your visibility on Google search results. But that's not all. To better understand the importance of Google Reviews and learn four practical tips on how to get more reviews on Google, please continue reading. We'll also explain how you as a realtor can utilize these reviews to enhance your online presence and draw in more customers. Why Are Google
Continue Reading